JOB APPLICATION

Marketing Manager (Jaguar and Land Rover)

Responsibilities

  • Drive overall brand marketing strategies, product launches and budget management
  • Develop and implement integrated marketing campaigns in collaboration with different stakeholders to meet business objectives
  • Lead the Marketing team to plan, propose and execute marketing activities for New Cars, Approved Pre-owned and Aftersales
  • Ensure all marketing activities and marketing approval processes are adhered to manufacturer’s requirements
  • Ensure all Communications (ATL, BTL, PR and Social Media), Experiential, Events, Partnerships and CRM are in place for all model line-up
  • Lead the Customer Experience team to ensure processes are adhered to manufacturer’s requirements
  • Manage public relations with key media and journalists and coordinate media drives
  • Drive sales and retail management of merchandise

Requirements

  • Minimum Degree qualifications with 5 years of marketing experience in a fast-paced retail environment
  • Proven track record of B2C marketing with successful development and execution and marketing campaigns
  • Excellent commercial orientation, analytical and communication skills
  • Creative and innovative, with out-of-the-box approaches to marketing
  • Meticulous with a flair for details
  • Possess a valid Class 3 driving licence

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