EXCITEMENT is in the heart of MINI, always UNCONVENTIONAL – NOT NORMAL and full of ideas – pure lust for life. The fact that MINI is regarded as a person and a friend the world over is perhaps the brand's most valuable asset – MINI is more than just a car.
MINI is an unparalleled success story. An original with a high recognition value and a distinctive design that makes it stand out from the crowd – Inventive, Creative and Inimitable. More details on MINI are available here. Be prepared to get your adrenaline pumping and your heart beating faster, even if it's just a virtual visit.
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